2025 Genesis GV60 MIV Concept

The 2025 Genesis GV60 Mountain Intervention Vehicle (MIV) Concept debuted at the World Economic Forum (WEF) in Davos, Switzerland, showcasing the brand’s innovative technology and purposeful design. Positioned at the AMERON Davos Swiss Mountain Resort near the WEF venue, the concept vehicle has drawn significant attention since its display began on January 20, marking Genesis' third consecutive year presenting concept vehicles at the forum.

This year’s GV60 MIV Concept is purpose-built for rescue missions in challenging terrains and severe weather conditions. Its focus is on occupant safety and operational efficiency, aligning with the requirements of rugged mountain environments. Drawing inspiration from small unit support vehicles (SUSVs), the GV60 MIV Concept is based on the Genesis GV60 and integrates advanced electric vehicle (EV) capabilities for enhanced off-road performance.

• The 2025 Genesis GV60 Mountain Intervention Vehicle (MIV) Concept was showcased at the World Economic Forum 2025 in Davos, Switzerland.
• The GV60 MIV Concept is a purpose-built electric vehicle (EV) designed for rescue operations in rugged terrains and harsh weather conditions.
• Silent operation and a vehicle-to-load (V2L) system reduce environmental impact and provide power to auxiliary devices during rescue missions.
• The design includes snow tracks, sports seats, emergency medical supplies, and advanced communication and warning systems for mountain rescue tasks.
• Large carbon fiber fender flares enhance occupant and bystander safety while protecting the vehicle in off-road conditions.
• A heavy-duty custom roof rack and a rear hatch rack with modular attachment points maximize storage and support rescue equipment.
• Accessories were chosen for their durability and suitability for extreme conditions, ensuring reliability during challenging missions.
• The vehicle draws inspiration from small unit support vehicles (SUSVs) and showcases Genesis’ focus on functionality and advanced off-road performance.
• This marks the third consecutive year Genesis has presented a concept model at the World Economic Forum in Davos.
• The GV60 MIV Concept display at the AMERON Davos Swiss Mountain Resort concluded today, highlighting its role in advancing sustainable and efficient rescue vehicle design.

Functional Design and Key Features

• The vehicle operates silently, reducing noise pollution and minimizing environmental impact. Its vehicle-to-load (V2L) system enables power supply to auxiliary devices, enhancing its functionality in rescue scenarios.
• Equipped with snow tracks, it also includes essential mountain rescue features like sports seats, emergency medical supplies, and advanced communication and warning systems tailored for extreme conditions.
• Large carbon fiber fender flares protect occupants and bystanders while preventing vehicle damage.

Enhanced Storage and Utility

To optimize storage capacity, the GV60 MIV Concept features a heavy-duty custom roof rack and a rear hatch rack with modular attachment points for specialized equipment, further improving its adaptability to rescue operations.

Commitment to Safety and Durability

All accessories were meticulously selected for their quality and resilience, ensuring they meet the rigorous demands of mountain rescue missions.

According to Genesis Chief Creative Officer Luc Donckerwolke, the GV60 MIV Concept extends the brand's commitment to creating vehicles that prioritize safety, luxury, and progressive design while reflecting Genesis' Korean heritage.

The display of the GV60 MIV Concept concludes today at the AMERON Davos Swiss Mountain Resort.

Source

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