2025 DS 7 Pallas

Following DS 4’s success with the HYBRID power unit in PALLAS and ÉTOILE specifications since April, DS 3 and DS 7 have adopted the same simplified range structure. This change aims to bring more clarity to DS Automobiles’ offerings, allowing the brand to emphasize the core features of each model consistently.

• The 2025 DS 7 Pallas and Étoile models adopt a simplified range structure, following the approach introduced with the DS 4 Hybrid, for clearer model distinctions.

• The Pallas specification, named after a historic DS designation from 1964, focuses on luxury, attention to detail, and French craftsmanship, offering premium features across all segments.

• Étoile trim draws inspiration from the Place Charles-de-Gaulle and the Paris Opera, reflecting French cultural heritage with its artistic and luxurious design.

• Both Pallas and Étoile models feature distinct badges inspired by Parisian architecture, with Pallas referencing grand palaces and Étoile highlighting the twelve avenues of Place de l'Étoile.

• DS 3 Pallas includes 17-inch DUBLIN alloy wheels, while DS 3 Étoile offers 18-inch NICE alloy wheels, with optional 18-inch TOULOUSE wheels on the electric E-TENSE model.

• Interior options for DS 3 Pallas include Perruzi Silicon Fabric and DS Basalt Black Canvas, while DS 3 Étoile offers Basalt Woven Fabric, with an option for Criollo Brown Nappa Leather and power seats.

• DS 7 Pallas trim features Deep Black Alcantara® upholstery, aluminium pedals, and heated front seats, while DS 7 Étoile offers Basalt Black or Pearl Grey Nappa leather interiors.

• Optional packs for DS 7 Pallas include the Comfort Pack with a motorized tailgate, automatic climate control, and FOCAL Electra® HiFi system, while the Tech Pack adds advanced driver assistance technologies.

• The Performance version of DS 7, available with the PLUG-IN HYBRID AWD 360 drivetrain, features Gloss Black roof bars, 21-inch BROOKLYN wheels, and optional Basalt Black or Pearl Grey Nappa Leather interiors.

• The Antoine de Saint-Exupéry Collection includes semi-autonomous driving as standard, available across all trims with the exclusive Night Flight color option.

With this streamlined range, customers can now choose from two versions, each representing the pinnacle of DS expertise. These variants are designed to meet the expectations of discerning customers with features that cater to luxury, practicality, and performance.

Inspired by the Palace designation awarded to the most prestigious hotels, the PALLAS specification returns as a tribute to the legacy of DS Automobiles. First introduced in 1964, the PALLAS label is synonymous with attention to detail and craftsmanship, embodying the pinnacle of French automotive design. This specification makes its return with a focus on offering premium equipment tailored to each model's segment.

The top-of-the-line ÉTOILE trim takes its name from the iconic Place Charles-de-Gaulle, previously known as the Place de l'Étoile. It represents a blend of artistry and luxury, drawing inspiration from French cultural landmarks. The ÉTOILE also echoes the highest honor given to dancers in the Paris Opera ballet since the 19th century. Both PALLAS and ÉTOILE interiors feature premium materials, including Alcantara® and Nappa Leather, reflecting DS Automobiles' commitment to craftsmanship.

Each version has a distinct badge inspired by Parisian decorative arts. The PALLAS badge combines elements from the grand entrances of Parisian palaces and the city's historic axis, while the ÉTOILE badge represents the 12 avenues converging on the Place Charles-de-Gaulle. These design touches highlight the connection between DS Automobiles and French cultural heritage.

New DS 3 PALLAS and ÉTOILE

The DS 3 features a front end with Gloss Black DS WINGS, chrome accents, and black wheel center caps, common to both specifications. However, the PALLAS trim comes with 17-inch DUBLIN alloy wheels (with an option for 18-inch NICE wheels), while the ÉTOILE trim offers 18-inch NICE alloy wheels as standard, with the option for 18-inch TOULOUSE wheels on the fully electric E-TENSE version.

Inside, the DS 3 PALLAS continues the tradition of its namesake with Perruzi Silicon Fabric and DS Basalt Black Canvas upholstery, while the ÉTOILE trim offers a Basalt Woven Fabric interior, with the option for Criollo Brown Nappa Leather and power seats. Several option packs are available for each trim level. For the PALLAS, the Comfort Pack includes heated front seats, front and rear carpet mats, and keyless entry. The Tech Pack offers the DS IRIS SYSTEM, a 360-degree camera, and wireless smartphone charging.

The DS 3 ÉTOILE features options like the FOCAL Electra® Sound System and the Total Tech Pack, which includes semi-autonomous driving features, a head-up display, and advanced LED headlights. For the electric E-TENSE version, the Range Pack includes a heat pump and an 11 kW on-board charger.

DS 7 PALLAS and ÉTOILE

DS 7 now offers PALLAS and ÉTOILE trims with additional exclusive features. The PALLAS trim includes Deep Black Alcantara® upholstery and an optional DS Basalt Black Canvas interior, with standard equipment such as aluminium pedals and heated front seats. The ÉTOILE trim offers Basalt Black or Pearl Grey Nappa leather upholstery, with additional comfort options such as ventilated and massaging front seats.

Option packs for the DS 7 PALLAS include the Comfort Pack, which adds a motorized tailgate, automatic climate control, and the FOCAL Electra® HiFi system. The Tech Pack includes semi-autonomous driving features, camera-controlled damping, and wireless smartphone charging. For the ÉTOILE trim, the Absolute Comfort Pack enhances the interior with premium features, while the Total Tech Pack offers advanced driver assistance technologies, including DS NIGHT VISION and active suspension.

Performance Version for DS 7

The DS 7 lineup also introduces a PERFORMANCE version, available exclusively with the PLUG-IN HYBRID AWD 360 drivetrain and based on the ÉTOILE specification. This version features a DS Performance badge, Gloss Black roof bars, and 21-inch BROOKLYN wheels, with an optional Sparkling Black DS logo. The interior offers a choice between Basalt Black or Pearl Grey Nappa Leather, with standard dual-zone automatic climate control, Vision 360 cameras, and wireless smartphone charging.

Optional packs for this version include the Charging Pack, which comes with a 7.4kW on-board charger and a mode 3 charging cable. The ANTOINE DE SAINT EXUPÉRY Collection completes the range, offering semi-autonomous driving as standard and an exclusive Night Flight color across all trims.

Source

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