2024 Suzuki Jimny MATA

After captivating audiences at the Turin Motor Show and the 13th Suzuki 4x4 Rally, the 2024 Suzuki Jimny MATA limited edition brings a unique, compact off-road experience for adventure enthusiasts. With only 150 units produced, this exclusive model embodies both freedom and resilience, designed for both rugged terrains and urban exploration. Blending a refined, vintage-inspired look with robust off-road capabilities, the Jimny MATA continues Suzuki’s legacy of compact, versatile vehicles.

• The 2024 Suzuki Jimny MATA Limited Edition debuts with only 150 units, emphasizing exclusivity for collectors and off-road enthusiasts.

• Inspired by the Japanese kanji “MATA,” meaning "again" or "beyond," the model reflects Suzuki’s commitment to legacy and continuity.

• The BiColor design combines Metallic Siberian Silver with Matte Black accents, featuring unique "MATA" decals and a vintage grille.

• Off-road-focused features include front, side, and underbody guards, protecting the Jimny MATA on rough terrains.

• Aluminum differential guards, mud flaps, and a spare wheel hard cover enhance both functionality and style for off-road excursions.

• Interior amenities include a satin aluminum identification plate, 7-inch HD touchscreen with Apple CarPlay and Android Auto, and a rear-view camera.

• Additional comfort features include heated front seats, climate control, cruise control, and a luggage compartment rubber mat.

• Standard ADAS features encompass lane departure warning, road sign recognition, automatic emergency braking, and drowsiness monitoring.

• The 1.5L petrol engine with Suzuki's ALLGRIP PRO 4WD system, combined with rigid axle suspension, provides robust off-road capability.

• Scheduled for launch on November 30th, the Jimny MATA Limited Edition will be available at Suzuki Network dealerships.

The "MATA" moniker, carefully selected by Suzuki, holds symbolic significance, stemming from the Japanese kanji 又, meaning "again" or "beyond." This word suggests continuity, a fitting choice as this edition may mark the final opportunity to own a Suzuki Jimny before a regulatory-mandated hiatus in Europe. The Jimny MATA emphasizes Suzuki's commitment to offering efficient, compact vehicles amidst changing environmental regulations.

Distinctive in its appearance, the Jimny MATA pairs a BiColor body with Metallic Siberian Silver and Matte Black details, featuring unique "MATA" kanji decals. Its front is defined by a vintage grille that frames the SUZUKI logo, while front, side, and underbody guards protect the vehicle from rough terrain. Essential for off-road adventures, the design includes aluminum differential and underbody guards, front and rear mud flaps, a stylish hard cover for the spare wheel, and alloy wheels, with an additional set of winter or specialist wheels included.

Inside, a satin aluminum identification plate on the dashboard asserts the model’s exclusivity, and the center console features a 7-inch HD touchscreen with Apple CarPlay, Android Auto, and a Pioneer radio, also displaying the rear-view camera feed. Enhanced with thoughtful features, the Jimny MATA includes rear sunblinds and a rubber mat for the luggage compartment.

The Jimny MATA’s robust equipment list includes automatic high beams, fog lights, heated front seats, climate control, and cruise control. Standard ADAS (Advanced Driver Assistance Systems) provide lane departure warning, road sign recognition, automatic emergency braking with pedestrian detection, and driver drowsiness monitoring, among others. Off-road support features include hill-start assist, descent control, and an eCall messaging system for emergencies.

Following a storied lineage of compact off-road vehicles, the Jimny MATA builds on a legacy that began with the LJ10 in the 1970s, combining lightweight agility and four-wheel drive for rugged performance. The current generation, sold in Italy as the PRO variant, incorporates Suzuki's ALLGRIP PRO 4WD and a 1.5L petrol engine delivering 102 HP, complemented by rigid axle suspension and advanced Grip Control for traction.

The Jimny MATA Limited Edition will launch on November 30th, with availability at all Suzuki Network dealerships. This limited production run positions the model as both a rare collector’s piece and a testament to Suzuki's iconic off-road heritage.

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