The 2024 RAM 1500 Limited RED Edition is a collaboration between RAM and (RED) to fight AIDS and global health emergencies.
The pickup truck features an exclusive black exterior with (RAM) RED accents based on the RAM 1500 Limited model.
Interior has black leather sport seats with (RAM) RED logos on console and doors for comfort and style.
Powered by a 5.7L HEMI V8 engine with eTorque mild hybrid technology for performance.
Has max towing capacity of 5.6 tons and max payload of 800 kg.
RAM will launch the truck in Europe through retailers like AEC and KWA.
Consumer launch events planned across Europe to raise awareness.
Available through RAM retailer networks who serve as International Commercial Partners.
Funds raised through sales will help (RED)'s mission to fight global health issues.
Limited edition collaboration pickup with exclusive exterior and interior details.
The 2024 RAM 1500 Limited RED Edition is a special collaboration between RAM and (RED), an organization founded in 2006 to fight AIDS and global health emergencies. This limited edition RAM 1500 pickup truck will launch in European markets to raise awareness and help finance (RED)'s mission.
Exterior Design and Features
The 2024 RAM 1500 Limited RED Edition is based on the iconic RAM 1500 Limited model but features an exclusive exterior (RED) design. It has an all-black appearance with details like the grille, headlights, tow hooks, exhaust and more finished in black. The truck rides on 22-inch black aluminum wheels and has (RAM) RED badges on the exterior.
Interior Details and Amenities
Inside, the 2024 RAM 1500 Limited RED Edition has a dark cabin with matching black leather sport seats. (RAM) RED logos adorn the center console and exterior doors. The interior aims to provide exceptional comfort and style.
Performance and Capability
Under the hood, the 2024 RAM 1500 Limited RED Edition is powered by a 5.7L HEMI V8 engine with eTorque mild hybrid technology. It has a max towing capacity of 5.6 tons and max payload of 800 kg, combining performance with its unique (RED) aesthetic.
European Launch Events
To kick off the launch of the 2024 RAM 1500 Limited RED Edition, RAM will host special consumer events across Europe. The truck will be available through RAM's retailer networks like AEC and KWA, who serve as International Commercial Partners.
The 2024 RAM 1500 Limited RED Edition is a special collaboration pickup truck from RAM and (RED). It features exclusive exterior and interior (RED) design details and maintains the RAM 1500 Limited's capabilities. RAM will launch the truck in Europe with retailer events to raise awareness and funds to fight global health issues like AIDS.