2024 Ford F-150 FP700S Concept

Ford Custom Garage introduces innovative customization options for truck and SUV owners, enabling them to personalize their vehicles with exclusive, limited-edition appearance and performance upgrades that evolve over time, ensuring a distinctive and fresh look.

• Ford Custom Garage offers customizable options for trucks and SUVs, allowing vehicle owners to personalize their rides with exclusive, limited-edition upgrades.
• Two initial customization packages, Matte Black and Sinister Bronze, are available for the Ford Bronco, with a showcase planned at the 2024 SEMA Show in Las Vegas.
• The personalization and accessories segment of Ford has grown over 20% in the past five years, reflecting an increasing consumer interest in vehicle customization.
• Ford focuses on customer feedback to inform the development of limited-edition packages, ensuring that components meet factory standards for performance and ease of installation.
• Packages are designed to fit precisely and are covered by Ford’s new vehicle warranty, with service available through any authorized Ford dealer in the U.S.
• The ordering process for Ford Custom Garage kits has been simplified, allowing customers to select complete packages using a single part number for comprehensive customization.
• The Ford Performance Parts FP700S F-150 concept is built on the 2024 Ford F-150 XL Regular Cab and features a Ford Performance Lowering Kit and a Whipple Supercharger for enhanced performance.
• The Whipple Supercharger provides an output of 700 horsepower and 590 lb-ft of torque, making it suitable for performance-focused drivers.
• The supercharger is CARB certified for 50-state legality and comes with a three-year, 36,000-mile warranty when installed by certified technicians.
• Additional features of the FP700S package include a Fender Vent Kit, unique badging, custom graphics, and a cat-back sport exhaust system to elevate the truck's performance and aesthetics.

Initial Offerings for On-Road and Off-Road Vehicles

The program features two complete packages for the Ford Bronco, Matte Black and Sinister Bronze, which will be highlighted at the 2024 Specialty Equipment Market Association (SEMA) Show in Las Vegas. These packages cater to both on-road and off-road enthusiasts, enhancing the vehicle's capability and aesthetic appeal.

Growth in Vehicle Personalization and Accessories

Ford’s personalization and accessories division has seen an impressive growth of over 20% in the past five years, highlighting the increasing demand for customized vehicles that align with individual lifestyles.

Listening to Customer Trends

According to Kim Mathers, director of Ford Vehicle Personalization and Performance Parts, Ford is dedicated to understanding customer preferences and evolving trends. This feedback informs the development of limited-edition Ford Custom Garage packages, with all components designed and rigorously tested to meet factory standards for reliable performance and straightforward installation.

Warranty and Service Assurance

All Ford Custom Garage packages are crafted by Ford’s Vehicle Personalization and Performance Parts teams, ensuring a precise fit that is covered under the new vehicle warranty. These upgrades can be serviced at any authorized Ford dealer throughout the United States.

Simplified Ordering Process

The initial Ford Custom Garage packages are now available at Ford dealers across North America. Customers can easily order complete kits using a single part number that encompasses all necessary components for customizing both new and current-generation vehicles, ranging from wheels to engine tuning.

F-150 FP700S Concept

The Ford Performance Parts FP700S F-150 represents an advanced street truck concept, built on the 2024 Ford F-150 XL Regular Cab two-wheel drive. It incorporates a Ford Performance Lowering Kit and a Whipple Supercharger designed specifically for the 5.0-liter V8 engine. These enhancements elevate the standard F-150’s performance to an impressive 700 horsepower and 590 lb-ft of torque.

High-Quality Supercharger Certification

The 3.0-liter Whipple Supercharger is engineered by Ford Performance Parts and Accessories, ensuring CARB certification for 50-state legality. It comes with a three-year or 36,000-mile warranty when installed by a Ford dealer or an ASE-Certified technician, providing peace of mind for performance enthusiasts.

Additional Customization Features

The FP700S package also includes a Ford Performance Fender Vent Kit, distinctive badging, custom graphics, and a cat-back sport exhaust for the 5.0-liter V8, further enhancing the truck's sporty appearance and performance.

Source

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