2024 Ford Bronco Free Wheeling

The 2024 Ford Bronco Free Wheeling brings back the iconic styling from the late 1970s and early 1980s, inspired by Ford’s Free Wheeling trucks, vans, and Broncos of that era. The vehicle’s appearance package is a modern tribute to the vibrant red, orange, and yellow gradient graphics that adorned Ford’s vehicles from the past.

• The 2024 Ford Bronco Free Wheeling appearance package is a modern take on Ford's retro Free Wheeling design from the 1970s and 1980s, featuring red, orange, and yellow gradient graphics.

• Originally available for Ford F-100, F-150, Bronco, and Econoline, the historic Free Wheeling package included colorful exterior graphics, painted steel wheels, and black finishes on mirrors, grilles, and bumpers.

• The 2024 Ford Bronco Free Wheeling updates this look for today’s audience, offering reflective body graphics, body-colored door handles, and a red "BRONCO" wordmark on an Iconic Silver grille.

• Standard 17-inch gloss-black steel wheels are included in the package, while the optional Sasquatch package adds 17-inch gloss-black wheels with a machined lip and red pockets.

• Inside, the Ford Bronco Free Wheeling seats feature a combination of Marine-Grade Vinyl and fabric upholstery, designed to complement the exterior's bold color palette.

• The appearance package also offers a choice between the standard soft top, an optional premium Shadow Black painted roof, and a molded-in-color removable hardtop.

• To celebrate the release, Ford has launched a Free Wheeling-inspired merchandise line, including t-shirts, hats, a bomber-style jacket, and an insulated vest featuring the signature design elements.

• Ford's Free Wheeling merchandise is available for fans who appreciate the sunset-inspired style that defined the original package’s aesthetics.

• The 2024 Bronco Free Wheeling is available exclusively as an optional package for the Big Bend trim, adding nostalgic styling cues to the SUV.

• The 2024 Ford Bronco Free Wheeling will be available for purchase starting in January 2025, offering a unique blend of retro-inspired design and modern functionality.

In the original Free Wheeling package, which was available for vehicles like the Ford F-100, F-150, Bronco, and Econoline van, the design featured bold graphics, painted steel wheels, and black finishes on grilles, mirrors, and bumpers. Interiors were just as eye-catching, with red and orange pinstriping on the dashboard and seat stitching, creating a unified look.

The 2024 Ford Bronco Free Wheeling edition continues this tradition with a refreshed approach to the original aesthetic, while staying true to its fun and adventurous heritage. According to Steve Gilmore, Ford's Vehicle Personalization Chief Designer, the new package aligns with today’s fashion trends and adds unique color pops that blend well with the exterior stripes, creating an optimistic and energetic design.

Offered as an appearance option for the Big Bend trim, the package incorporates reflective red, orange, and yellow graphics on the sides, body-colored door handles, and an Iconic Silver grille with a red “BRONCO” wordmark. The bold design also extends to the 17-inch gloss-black steel wheels, standard for this package. With the optional Sasquatch package, the wheels come with a machined lip featuring red pockets for an extra touch of flair.

Inside, the 2024 Ford Bronco Free Wheeling keeps up the color theme with seats made from Marine-Grade Vinyl and fabric, featuring the same palette as the exterior. The options also extend to the roof, with a premium Shadow Black painted roof available alongside the standard soft top and removable molded-in-color hardtop.

Ford has also launched a Free Wheeling-inspired merchandise line, featuring clothing and accessories such as t-shirts, hats, and outerwear, including a bomber-style jacket and insulated vest. The merchandise showcases the sunset-inspired design elements, allowing fans to bring a piece of this retro aesthetic into their wardrobe.

The 2024 Ford Bronco Free Wheeling appearance package will be available starting in January 2025, adding a nostalgic yet modern look to the Bronco lineup.

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