2023 Toyota Alphard

1. Luxurious and Refined: The fourth-generation Alphard and Vellfire models from Toyota offer a luxurious and refined driving experience.

2. Advanced Technologies: These vehicles are equipped with advanced technologies, including optimized suspension systems and sound insulation measures for a comfortable and quiet ride.

3. Fuel Efficiency: Toyota has improved the fuel efficiency of the Alphard and Vellfire by introducing a newly developed direct-injection engine and hybrid electric options.

4. Safety First: The vehicles prioritize safety with features such as Toyota Safety Sense, Pre-Collision System, Lane Departure Alert, and Dynamic Radar Cruise Control.

5. Enhanced Safety Features: Additional safety features include Blind Spot Monitor, Rear Cross Traffic Alert, and a Panoramic View Monitor for better visibility and maneuvering.

6. Personalization Options: The Alphard and Vellfire offer a range of customizable options and accessories, allowing customers to personalize their vehicles according to their preferences and lifestyle.

7. Connectivity and Infotainment: Advanced infotainment systems with smartphone integration and rear-seat entertainment options provide connectivity and entertainment for both the driver and passengers.

8. Spacious Interiors: The vehicles boast spacious interiors, making them suitable for family trips and executive transportation.

9. Elegance and Style: The Alphard and Vellfire models feature refined designs that set new standards in the luxury saloon segment.

10. Toyota's Commitment: These vehicles demonstrate Toyota's commitment to innovation, customer satisfaction, and environmental responsibility.

Toyota Motor Corporation (Toyota) is pleased to announce the commencement of sales for the highly anticipated 2023 Alphard and Vellfire models, now available in both gasoline and hybrid electric vehicle (HEV) versions. These remarkable vehicles, introduced on June 21, showcase Toyota's commitment to carbon neutrality, with plans to introduce plug-in hybrid vehicles (PHEVs) in the near future.

A Legacy of Luxury and Individuality

The Alphard, introduced in 2002, quickly gained popularity as the ultimate Toyota minivan, catering to customers who sought luxurious experiences. Building on this success, Toyota unveiled the Vellfire in 2008, targeting customers with a preference for individuality. The third-generation Alphard, launched in 2015, took luxury to new heights, featuring a double wishbone rear suspension for an exceptionally comfortable ride and the introduction of the prestigious Executive Lounge grade. These advancements transformed the Alphard and Vellfire from minivans into ultra-spacious luxury saloons, appealing to a wider range of customers.

Designing for Comfort and Joy

In the development of the fourth-generation models, the design team prioritized creating spaces that fostered comfort and camaraderie among all passengers. The concept of "the joy of comfortable mobility" became the driving force behind the development, integrating cherished values into every aspect of the vehicles.

Elevating Performance to World Standards

To achieve the "joy of comfortable mobility," the fourth-generation Alphard and Vellfire feature a newly developed platform that elevates performance to a world-class standard. As luxury saloons, both models have undergone significant improvements in terms of vibration and noise reduction, fuel economy, driving dynamics, as well as enhanced user-friendliness, interior and exterior design, and spaciousness. These enhancements align with Toyota's vision of providing exceptional value and comfort to customers.

Distinctive Differentiation

The Alphard and Vellfire have been further differentiated to cater to unique customer preferences. The Vellfire introduces the exclusive Z Premier grade, exuding sophistication with its primarily black equipment and assertive demeanor. It features specially tuned suspension and a distinct powertrain unit, allowing drivers to truly experience the joy of driving.

Exterior Design that Commands Attention

The all-new Alphard and Vellfire embrace a design philosophy of "Forceful x IMPACT LUXURY," presenting an imposing presence while conforming to the size constraints of standard automated parking systems. With dynamic irregularities along the sides and a cutting-edge reverse slant for the emblem, these vehicles exude power and strength.

Expansive Interior Space

The development team achieved remarkable gains in interior space, with increased distances between the front and second-row seats, as well as between the second-row and third-row seats. This was made possible through meticulous modifications to the driving position, seat construction, and the utilization of thinner quarter and backdoor trims. By maximizing interior space, the Alphard and Vellfire provide an unparalleled level of comfort.

Enhanced Hospitality-Inspired Equipment

Toyota's unwavering commitment to providing luxurious and comfortable experiences is evident in the thoughtful selection of equipment for the Alphard and Vellfire. The Super-Long Overhead Console, a revolutionary innovation, concentrates lighting, switches, and air conditioning vents in the center of the ceiling, enhancing convenience and operability for all occupants. Universal Steps on both sliding doors ensure easy ingress and egress for passengers of all ages, while long assist grips and pull-down side sunshades add further comfort and convenience.

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