2023 RAM Classic Laramie

The Ram Classic arrives on the Brazilian market, a new gateway to the only premium pickup brand in the country, delivering strength, comfort, capacity and tradition. A model worthy of receiving the title of classic muscle truck , thanks to the iconic HEMI® V8 engine of 5.7 liters and 400 hp of power and the singular and timeless design, with lines that rescue the “big-rig” style of the second generation. of Ram pickups in the 1990s. You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

The new pickup is another step in the process of continuous expansion of the Ram brand in Brazil, being the fourth launch (not counting limited editions) in less than three years. This series of waves of unrivaled power began at the turn of 2019 to 2020 with the renewal of the Ram 2500 and continued with the Ram 1500 in 2021 and the Ram 3500 last March.

You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

Produced in Mexico at the Saltillo plant, the Ram Classic will be available from September 15 at 58 Ram-branded dealerships. The first version to arrive will be Laramie. Next, the line will be reinforced by the Laramie Night Edition option.

The available colors are Diamond Black, Bright White, Patriot Blue, Crystal Granite and Delmonico Red for Laramie, which stands out for its external finish with chrome grille, logos, wheels, bumpers and mirrors. The Laramie Night Edition has these parts painted black and the bumpers in the body color, which can be Flame Red, Diamond Black, Bright White and Crystal Granite. The inner lining is always black and leather with white stitching and silver, gold and wood imitation appliqués.

iconic heart

Housing the historic 5.7-liter HEMI V8 under the hood, the Ram Classic is the most powerful pickup in Brazil, alongside another brand model: the Ram 1500 Rebel. The engine delivers 400 hp at 5,600 rpm and the equally generous torque of 556 Nm at 3,950 rpm, the highest among petrol models in the segment.

With hemispherical combustion chambers, which explains the baptismal name, the HEMI® accumulates several generations in more than 50 years of tradition and a huge legion of fans. In addition to the broad, smooth, linear force that avoids the hesitation and spikes of turbocharged engines, the thruster has some fuel-saving technologies.

Case of the cylinder deactivation system (MDS), in which the electronic control unit cuts off the fuel supply, the spark plugs and closes the intake and exhaust valves in four of the eight cylinders during light accelerations, such as at constant speeds in the city or road when full power is not required. In this way, consumption can be reduced by up to 20%.

You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

Also collaborating with energy efficiency is the synchronization of the variable camshaft of the valves. This reduces the engine's pumping work by means of a delayed closing of the intake valve, increasing the combustion expansion process.

And the HEMI® even benefits from a new 850W electric cooling fan that adapts the fan's power consumption to the cooling demand. The elimination of the traditional fan in front of the engine helps to improve fuel economy by reducing parasitic losses and also reduces noise. On positive sound issues, the pleasure of hearing the roar of this 5.7-liter V8 must be highlighted.

Modern and robust transmission

The Ram Classic is equipped with the fully electronic TorqueFlite eight-speed automatic transmission which, with a wide range of ratios, keeps the engine speed in the right range for the task. The exchange controls are made by the rotary selector on the panel, freeing up space for the compartments in the center console. The system is smart and secure. For example, when switching off the engine with the gearshift in D (Drive), the selector automatically moves to the P (Park) position.

As for the drive modes, the BorgWarner part-time transfer case has 4x2, 4x4 High and 4x4 Low options. The driver controls everything electronically, through the buttons below the gear selector on the instrument panel. The differential ratio is 3.92 and the Ram Classic still has a non-slip rear differential, ensuring grip on the most varied terrains. The pickup also has the Tow/Haul mode, which optimizes gear changes when towing an implement or carrying a lot of load.

You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

2023 Ram Classic Laramie Front View 3/4

striking design

The name Classic makes perfect sense if you look closely. The front-end styling is a clear homage to the 1993 second-generation Ram pickup truck, which transformed the full-size segment in the United States and took the brand's sales to unprecedented levels. Such success earned this generation of the then Dodge Ram 1500 the "Truck of the Year" award from Motor Trend in 1994.

Nicknamed the "big rig" in reference to the huge trailers that cross North American roads, the Classic's design stands out for the headlights that are positioned below the top line of the grille and that are born as a natural continuation of the fenders, for in turn, also lowered in relation to the height of the hood.

From any angle, the muscular features stand out, reinforcing the Ram Classic's sportiness. Also contributing to the muscle truck style are the bonnet with special bumps and details, the two exhaust pipes and the 20-inch aluminum wheels. With five spoke design, in the Laramie version, they are silver, matching all the chrome, while in the Laramie Night Edition they are painted in black, in line with the chrome delete pattern .

The headlights have a dual function projector, playing the role of low beam and high beam, which is also aided by an additional lamp. Integrated amber LEDs play the roles of daytime running light (DRL) and turn signal. The taillights are made up of 15 LEDs.

High level of equipment

The interior of the Ram Classic delivers all the breadth and quality of finish typical of the most desired brand of pickup trucks in Brazil and a long list of series, of which the following stand out: digital air conditioning with two zones and with rear exits, front seats with adjustments electric in 10 positions with two memories for the driver (which also keeps the position of the external mirrors, the pedals and the radio), heating and ventilation, rear lateral seats with heating, reversing camera with active lines and rear parking sensors, central Uconnect multimedia with 8.4” touchscreen, on-board navigation, Android Auto and Apple CarPlay connection, Keyless Enter'N Go key with remote start, instrument panel with six dials and 7” color TFT multifunction screen cruising speed,fixed side steps, accelerator and brake pedals with electric distance adjustment, premium Alpine sound system with 9 speakers, 10” subwoofer and 506 W of power, raised edge floor mats, 110 V socket in the dashboard and steering wheel heated leather.

In addition to all the space, comfort and luxury, far superior to any medium pickup available in Brazil, with rubberized finishes on the partially leather-covered front door panel and on the leather-covered instrument panel, in addition to LED lighting, practicality speaks volumes. on the Ram Classic with a host of features. A split rear seat case that can be lifted up, revealing not only the subwoofer but also a niche for objects and, even more interesting, a folding platform that can make the floor completely flat.

You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

It is also worth mentioning the two built-in compartments with lids on the sides of the rear floor. Waterproof and removable, they can receive, for example, beverage cans and ice cubes to keep them at the ideal temperature or even that fish that gave a lot of work in fishing.

Regarding safety, the Ram Classic is very well served with 6 airbags (front, side and curtain), ramp start assistant (HSA), traction and stability controls and body roll mitigation, disc brakes on the four wheels with Brake Assist, which brings the pads closer together in case of rain, in addition to trailer oscillation control (TSC), which prevents the implement from running away.

giant bucket

With 1,424 liters of volumetric capacity, the Ram Classic's bucket is only no bigger, in the Brazilian market, than that of the Ram 3500 Limited Longhorn (when prepared for fifth-wheel trailers). With a special protective coating over the entire surface, exclusive to Ram pickups, and LED lighting on the side and top (at the third brake light), it allows you to receive large objects with ease.

From the outside, the tow hook preparation is factory-fitted. A very important detail, as the Ram Classic can tow up to 3,534 kg, more than any other brand pick-up on the market.

Three free revisions

Stellantis's after-sales brand, Mopar has prepared an extremely competitive maintenance plan for the Ram Classic, which translates well to the English term dependability , one of the values ​​of the Ram brand. Revisions are annual or every 12,000 km, but the best news is that the first three stops at the dealership are free. Another highlight is the possibility of buying in advance from the fourth to the sixth review.

You can find more visual details of the 2023 Ram Classic Laramie gallery by scrolling up.

2023 Ram Classic Laramie Rear View

The lubricants and fluids used are from the original Mopar Oil range, developed by Shell in conjunction with Stellantis engineering. Peace of mind is completed by the 24-hour Privilege Service assistance and the 3-year factory warranty, which can be extended to 5 years with the purchase of a 1 or 2-year extension, in the Total or Engine and Exchange plans.

And as the Ram customer is passionate about the brand, nothing more natural than customizing the Ram Classic from the portfolio of more than 20 original Mopar accessories. Among the highlights are an off-road fender spreader, bucket step, marine hood and hitch boom. Soon the list will grow with items such as automatic running boards and electric hood.

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