2023 MINI Cooper S 3-Door Shadow Edition

• Limited-Edition Luxury: Experience the allure of the exclusive "MINI Shadow Edition" with only 200 units available nationwide, combining high-grade equipment and a unique body color.

• MINI Lifestyle Unleashed: Embrace the MINI lifestyle, renowned for its spirited driving experience and a reflection of your individuality and style.

• Distinctive Compact Segment: Step into the premium small compact segment with the MINI 3-door and MINI 5-door models, showcasing the essence of MINI's heritage.

• London Nights Inspiration: Be enchanted by the stylish fusion of light and shadow, drawing inspiration from the captivating night scenes of London.

• Powerful Performance: Delight in the sporty driving experience with the MINI Cooper S 3 Door and MINI Cooper S 5 Door, featuring the highly efficient MINI TwinPower Turbo gasoline engine.

• Chic Urban Exterior: Stand out in the crowd with the midnight black body color and the exclusive silver roof, adorned with piano black chrome parts for a chic and urban presence.

• Elegantly Captivating Wheels: Revel in the sharp design of the 17-inch scissor-spoke 2-tone exclusive MINI Shadow Edition wheels, accentuating the sporty worldview of this limited edition.

• Light and Shadow Artistry: Admire the captivating exterior design featuring a unique bonnet and front fender with a special finish, evoking the mesmerizing play of light and shadow.

• Luxurious Interior Comfort: Step into the all-black interior space with leatherette seats in carbon black, exuding elegance and sophistication.

• Advanced Safety and Technology: Drive with confidence, equipped with a full range of safety features and driving support systems, including forward approach warning, collision damage mitigation brake, lane departure warning, active cruise control, park distance control, and MINI navigation system with Apple CarPlay integration.

BMW Co., Ltd. (President and CEO: Masatoshi Hasegawa) is thrilled to unveil the all-new "MINI Shadow Edition" - an exclusive limited-edition car based on the popular MINI 3-door and MINI 5-door models. Boasting high-grade equipment and a distinctive body color, this exclusive edition is limited to just 200 units nationwide. Customers can head to their nearest MINI authorized dealers to get their hands on this masterpiece, with delivery set for July this year.

Embracing the MINI Lifestyle: A Limited Edition Experience

The iconic British premium brand MINI, cherished for its spirited driving experience and an embodiment of lifestyle, has been a prominent offering from the esteemed BMW Group since 2002. With a diverse lineup including the MINI 3-door, MINI 5-door, MINI Convertible, MINI Clubman, and MINI Crossover, the "MINI Shadow Edition" now adds a touch of exclusivity to the premium small compact segment. This limited edition takes inspiration from the traditional core hatchback model, representing MINI's heritage.

A Stylish Fusion of Light and Shadow, Inspired by London Nights

The MINI Shadow Edition mesmerizes with its enchanting contrast between shiny piano black and striking silver, drawing inspiration from the captivating night scenes of London. Based on the popular MINI Cooper S 3 Door and MINI Cooper S 5 Door models, powered by the highly efficient MINI TwinPower Turbo gasoline engine for an exhilarating drive, this exclusive edition is a rare gem with only 200 units introduced to Japan.

Exterior: A Chic Urban Presence

Emphasizing the sporty worldview of the MINI Shadow Edition, the exterior showcases a midnight black body color complemented by a silver roof exclusive to this limited edition. Chrome parts receive the piano black treatment, adding a touch of sophistication. The 17-inch scissor-spoke 2-tone exclusive MINI Shadow Edition wheels further enhance the sharp design. Boldly designed bonnet and front fender with a special finish that changes from black to silver depending on the viewing angle truly evoke the essence of light and shadow. The side scuttle and Shadow Edition lettering on the roof announce its exclusive status.

Interior: A Dark, Cohesive Haven

Stepping inside, the interior embraces an all-black tone to complement the exterior styling. Leatherette seats in carbon black and anthracite interior lining create a refined dark ambiance. Custom-designed door sills add to the sense of unity with the exterior. Interior surfaces proudly display the Shadow Edition lettering, reiterating its exclusivity.

Safety and Technology: A Smart Companion on the Road

Beyond its captivating design, the MINI Shadow Edition excels in safety and technology. It comes equipped with a comprehensive range of safety features and driving support systems, including a forward approach warning function, collision damage mitigation brake, and lane departure warning function. Additionally, active cruise control with stop & go function, park distance control (front & rear), and parking assist ensure a confident and secure drive. The MINI navigation system and Apple CarPlay are standard, enabling seamless integration with the center display for access to Google Maps, iPhone genuine maps, calls, messages, and other intelligent communication functions such as MINI APP connection.

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