Mitsubishi Motors Corporation (MMC) today launched facelifted and updated Mirage*1 hatchback and Attrage*2 sedan models, both global compact cars, in Thailand. Sales in other markets will follow sequentially. Both models will be on display at the Thailand International Motor Expo 2019 to be held on November 28.
The facelift gives these compacts sharper and more dynamic exterior as well as more elegant interior designs.
Mirage and Attrage are MMC global strategic models and a total of around 140,000 units were sold in fiscal 2018. These vehicles are manufactured in the Laem Chabang Plant of MITSUBISHI MOTORS Thailand.
Product Overview (Thai market models) *3
1) Sharp, dynamic exterior
Both Mirage and Attrage adopt the Dynamic Shield front design that denotes the Mitsubishi brand identity. The styling sweeps round from the sides toward the middle of the nose in a protective embrace. This and the square grille lines with its horizontal/vertical bar pattern give the front end a more powerful and sharper look.
The rear is given a wider and more stable look with a squarish treatment for the bumper corners and with the L-signature horizontal LED combination lamps that stand upright from the bumper corners.
The rear is given a wider and more stable look with a squarish treatment for the bumper corners and with the L-signature horizontal LED combination lamps that stretch across the width of the car.
Both Mirage and Attrage are offered in a new White Diamond body color that has a brilliance and depth to it. The Mirage palette is given a new bright and fresh Sand Yellow.
Both Mirage and Attrage are offered with new-design 15-inch alloy wheels. On Mirage, the wheels use two-tone diamond-cut styling, while on Attrage they use an elegant silver finish.
2) More user-friendly, stylish interiors
The front arm rests use a new design, and hand-touch areas are finished in soft-feeling cloth.
The meter panel and the power window switch panel use a sporty carbon pattern.
Upper-trim levels are offered with a special seat design. For Mirage, these are upholstered in a sporty-look fabric/synthetic leather combination. For Attrage, they use an elegant monotone design with synthetic leather. The addition of piping and stitching to the seat sides on both models gives an added touch of elegance.
Attrage (Thai market model)
A Newly adopted Smartphone Display Audio (SDA) system with a 7-inch display improves legibility and clarity. The SDA system supports both Apple CarPlay*4.
The current Mirage is a 5-door 5-occupant compact hatchback powered by a 1.2 L engine and has been sold in over 90 countries, including Thailand, Europe and North America, among others.
The current Attrage is a 4-door 5-occupant compact sedan powered by a 1.2 L engine and has been sold in over 60 countries, including Thailand, North America and others.
Cumulative global sales of the Mirage and Attrage global strategy cars are around 650,000 and 280,000 units respectively (as of the end of September, 2019).