Rivian R1S Breaks Into Top 5 Electric Cars in the USA as RIVIAN Sales Surge

Rivian R1S Quietly Joins the Big League of Electric Cars in the US

There’s a quiet disruptor rising in the electric car scene in the USA — and it’s not wearing a Tesla badge.

In February, the Rivian R1S secured a coveted spot among the top 5 electric cars sold across the country, according to the latest EV sales data. It now shares the stage with longtime giants like the Tesla Model Y, Model S, Ford Mustang Mach-E, and the Honda Prologue — an impressive feat for a brand still considered young in the mass-market EV space.

While Tesla’s EV sales dipped by 10% that month, Rivian’s all-electric SUV quietly climbed, marking a subtle shift in the momentum of Rivian sales. A total of 95,692 electric cars were sold in the U.S. in February alone, with Rivian R1S carving out enough of the pie to be counted among the largest selling electric cars that month.

•  Rivian R1S enters the Top 5 electric cars in the US, surpassing several established EVs in monthly sales rankings.

•   RIVIAN sales surge in February, marking a significant milestone for the electric SUV market segment.

•   With over 95,000 EVs sold nationwide, the R1S now stands among the largest selling electric cars in the U.S., trailing only Tesla and a few early movers.

What makes this achievement more compelling is the segment the R1S competes in — a premium, full-size electric SUV that starts around $75,000. In an era where price sensitivity remains a deciding factor in EV adoption, the R1S is proving that there’s demand for high-end alternatives that don’t come from legacy automakers or Elon Musk’s portfolio.

“We’re building vehicles that redefine what electric adventure looks like. The R1S isn’t just about getting from point A to point B — it’s about how you experience the journey,” said Tony Caravano, Rivian’s Senior Director of Customer Engagement.

Design-wise, the R1S brings a fresh aesthetic to the EV landscape. Rugged, clean, and unmistakably different, it’s a welcome break from the egg-shaped silhouettes that have come to dominate the segment. It’s clear Rivian isn’t just selling a car — they’re selling a lifestyle that happens to be electric.

Meanwhile, used EV sales also saw a strong February with 24,875 units moved, suggesting that America’s appetite for electric mobility — new or pre-owned — is deepening.

With momentum building and customer loyalty forming fast, Rivian sales might just signal the emergence of a serious long-term player. The R1S isn’t just in the top 5 electric cars — it might be shaping what the next five years of the electric car USA market looks like.

Source : Coxautoinc